Black’s Double Barrel Whiskey
Bristol Distilling Co are making their very own rich and spicy whiskey. It’s maturing in a bunch of beautiful oak barrels, fresh from the US, at their distillery right now. Their range of gin and gin liqueurs, that we worked on, required a sharp, graphic approach, but their whiskey needed something more organic and earthy. The whiskey label still uses some crisp typography, but it employs a more sumptuous colour/foil pallet, combined with a subtle oak textured background. Alongside the label design, print and social media assets, we worked with good friend and life-long work associate David Abbott, to create a suite of illustrations to use across the brand and bring home the more hand-crafted aspect of the Bristol Distilling whiskey story. A dark cherry whiskey liqueur is also in initial design development – continuing the theme of deep, rich flavours matched up with a similar design tone.
“Blu Inc are a fully fledged part of the team at Bristol Distilling Co. Trusted keeper of the brand, they have helped put our products up with the best of the rest.”
Jake Black, Founder